|
With Perdue, you can digest the latest consumer trends and get
fresh information on your customers and competitors.
Using NPD CREST® (Consumer Reports on Eating Share Trends) data, we can
provide you with consumer and competitive insights and strategic
recommendations to help grow your business.
CREST® tracks purchases in the commercial restaurant industry, as
well as ready-to-eat foods/beverages purchased from other
retail establishments such as convenience and food stores.
Key measures include:
View recent NPD CREST® press releases. |
- Industry, segment, category, and chain detail on
what is purchased, by daypart, weekpart, and service
mode (on- vs. off-premises)
- Specific chain, restaurant category, and product
demand
- Mix of foods and beverages consumed
- Consumer preferences and attitudes related to
restaurant categories, chains, and specific products
- Demographics of restaurant and food item
consumers
- Average check and promotional activity
For more consumer insights from NPD Group click here. |
We can develop a custom presentation using CREST® data for you. Presentations can include: |
- The characteristics, trends, and gaps of the
market with strategic implications
- Menu trends and performance identifying
opportunities for your operation
- Strengths and weaknesses of competitors to see
how you stack up against your competition
View the sample presentation to see how we can turn insights into action.
Request a customized presentation for your business. |
 |
|
4cast Consumer
|
